Technical Architect - Marketing Cloud

ABOUT THE ROLE

We are seeking an experienced Technical Architect specializing in Salesforce Marketing Cloud to lead the design and implementation of cutting-edge marketing solutions. This role will focus on Marketing Cloud Engagement, Personalization, Data Cloud, and Intelligence. The ideal candidate will have a proven track record in architecting robust, scalable solutions within the Salesforce ecosystem, working collaboratively with cross-functional teams to drive digital transformation and enhance customer experiences.

KEY RESPONSIBILITIES

- Architectural Leadership: 

• Design and develop end-to-end Salesforce Marketing Cloud solutions that incorporate Engagement, Personalization, Data Cloud, and Intelligence components.

• Define technical architecture and integration strategies that align with business objectives and best practices.

- Solution Development & Implementation:

• Lead technical teams in the configuration, customization, and deployment of Salesforce Marketing Cloud components.

• Oversee the development of integrations with internal and third-party systems, ensuring seamless data flow and system interoperability.

- Technical Strategy & Innovation:

• Evaluate emerging technologies and trends to continuously improve the Salesforce Marketing Cloud ecosystem.

• Provide thought leadership in the areas of marketing automation, data analytics, and personalized customer engagement.

- Project & Stakeholder Management:

• Collaborate with business leaders, marketing teams, and IT stakeholders to translate business requirements into effective technical solutions.

• Manage project timelines, deliverables, and ensure quality standards are met throughout the project lifecycle.

- Mentorship & Best Practices:

• Mentor and guide junior team members on Salesforce best practices and architectural principles.

• Establish and maintain technical documentation, coding standards, and architectural guidelines.

REQUIRED QUALIFICATIONS

• 10+ years in IT with at least 5+ years focused on Salesforce implementations, specifically within the Marketing Cloud environment.

• Deep experience with Marketing Cloud Engagement, Personalization, Data Cloud, and Intelligence solutions.

• Proficient in cloud architecture, API integrations, data management, and automation frameworks.

• Experience with developing and maintaining complex integrations and data pipelines.

• Salesforce certifications such as Salesforce Marketing Cloud Consultant, Salesforce Marketing Cloud Developer, or Salesforce Technical Architect are highly preferred.

• Strong analytical and problem-solving skills, with a strategic mindset.

• Excellent communication, leadership, and stakeholder management skills

• Ability to work in a fast-paced environment and manage multiple priorities.

• Intermediate English

• This role may require occasional travel and flexible working arrangements.