Media & Search Executive

1 Month ago • All levels • Marketing

Job Summary

Job Description

The Media & Search Executive will support Walt Disney World (WDW) and Disney Cruise Line (DCL) marketing goals in the UK and Ireland. Responsibilities include developing and implementing media plans, leveraging market insights and consumer data, collaborating with marketing leaders and teams (local and central), optimizing media across all channels (paid, owned, earned), managing budgets, and briefing creative teams. This role requires strong media planning and buying skills, proficiency in digital marketing, and excellent communication and project management abilities. The position is based in the London office, with a hybrid work schedule requiring 4 days a week on-site.
Must have:
  • Media experience in agency or multinational marketing
  • Media management across TV, radio, online & social
  • Strategic & tactical marketing/sales plan implementation
  • Exceptional negotiation, organization, project management & communication skills
  • Degree in Media/Marketing or related field
  • Fluent in English (French is a plus)
Good to have:
  • Background in both media/online planning and buying
  • Integrated communications experience
  • Strong presentation skills
  • Highly analytical and results-oriented
Perks:
  • 25 days annual leave
  • Private medical insurance & dental care
  • Free Park Entry
  • Disney Discounts
  • Excellent parental and guardian leave
  • Employee Resource Groups

Job Details

Job Summary:

About The Role & Team

Are you ready to make a magical impact at Disney? As a Media & Search Executive, you'll support the goals for Walt Disney World (WDW) and Disney Cruise Line (DCL) by developing and implementing media plans for the UK and Irish markets. Collaborate with key marketing leaders to translate strategies into detailed media plans, leveraging market insights and consumer data. You'll work with central and local teams to optimize media across all channels. Join us in driving excellence and ensuring our campaigns are aligned and impactful.

This role requires you to be in the London office in Hammersmith 4 days a week.

What You Will You Do

  • Translate marketing and media strategies into detailed media plans for WDW and DCL campaigns by leveraging and integrating market insights, competitive data, consumer feedback, media consumption trends, target specifics, and business learnings.
  • Partner with central and local teams to develop an integrated vision across paid, owned, and earned media, optimizing message and budget efficiencies across each brand's digital ecosystem.
  • Lead the bought media development process (briefing, planning, buying, reporting, and auditing) with local media agencies, ensuring excellence across all touchpoints, markets, and brands.
  • Ensure full alignment of campaign timing, budget, and performance with all stakeholders.
  • Manage the offline and digital campaign implementation process, including briefing creative specs to the creative team and tagging for online formats, as well as building tracking URLs.
  • Oversee the media budget management process, including resource allocation, administrative PO processes, and budget forecasting.
  • Collaborate with media teams based in Paris to understand EMEA local deals, strategies, and KPI tracking, ensuring consistency and integration within the UK and Ireland WDW and DCL plans. Learn from efficiencies, new formats, and successful partners in other markets.
  • Foster media and digital knowledge throughout the marketing team.

Required Qualifications & Skills

  • Media experience in an agency or multi-national marketing environment 
  • Understanding of media management across TV, radio, online and social
  • Demonstrated strategic and tactical skills related to implementation of marketing and sales plans and recommending resources necessary for success
  • Exceptional negotiation, organizational, project management and communication skills to balance marketing programs across three brands for optimal execution and success
  • Degree majoring in Media/Marketing or a relating discipline or certification from IPM advantageous
  • Strong background in media agencies and / or in digital agencies
  • Fluent in English and French an advantage.  
  • Background in both media / online planning and buying and integrated communications 
  • Strong communication and coordination skills. 
  • Computer literate, proficient in using key Microsoft Office applications (Outlook, Word, Excel, PowerPoint) 
  • Highly effective communication skills 
  • Personable and diplomatic, with the ability to build and maintain strong relationships 
  • Strong presentation skills 
  • Highly motivated and positive ‘Can Do’ attitude 
  • Able to manage multiple projects in a fast paced and ever-changing environment 
  • Flexible on working hours and travel 
  • Highly analytical and results orientated 
  • Innovative and creative thinker 

  

The Perks

  • 25 days annual leave
  • Private medical insurance & dental care
  • Free Park Entry: the opportunity to enter any of our parks with your family and friends for free
  • Disney Discounts: entitled to discounts on designated Disney products, resort F&B and ticketing
  • Excellent parental and guardian leave
  • Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, our new disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

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About The Company

From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of…

What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!

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