SEO Specialist

Intro

The Wow

We are seeking a skilled SEO Specialist to join our team and manage SEO efforts for a prominent Brazilian website in the iGaming industry. The ideal candidate will have a good understanding of both technical SEO and content creation, with a proven track record of implementing SEO strategies that drive organic growth. A strong knowledge of the latest SEO best practices and trends is essential.

A taster of what you will be involved with: 

• Develop and implement SEO strategies to increase organic traffic for the Brazilian site.

  · Perform comprehensive site audits and optimize the website for improved performance, speed, and mobile responsiveness.

  · Conduct keyword research, competitive analysis, and on-page optimization to improve rankings in search engine results.

  · Collaborate with the content team to create and optimize high-quality, SEO-friendly content.

  · Track, analyze, and report on SEO performance using analytics tools (Google Analytics, Google Search Console, etc.).

  · Stay updated with the latest industry trends and algorithm updates to ensure SEO strategies are up-to-date.

  · Manage local SEO efforts, ensuring visibility in local search results.

  · Identify and resolve any technical SEO issues such as crawl errors, indexing problems, and duplicate content.

  · Select & monitor backlink profiles and implement link-building strategies.

What we are looking for

• 3 to 4 years Proven experience as an SEO Specialist, with a focus on the Brazilian market. · Good knowledge of technical SEO, on-page and off-page SEO, and local SEO.

  · Experience with SEO tools such as SEMrush, Ahrefs, Moz, Screaming Frog, etc.

  · Familiarity with Google Analytics, Google Search Console, and other tracking/reporting tools.

  · Excellent understanding of keyword research and content optimization strategies.

  · Familiarity with HTML, CSS, and JavaScript as it relates to SEO.

  · Strong analytical skills with attention to detail and problem-solving abilities.

  · Excellent communication skills, with fluency in Portuguese and English.

What we offer

Full-time position in a dynamic and exciting iGaming industry.

· A collaborative and creative work environment.

· Opportunities for professional growth and development.

· Competitive salary and benefits.

· Hybrid work options.

Much like riding a rollercoaster, sometimes life at Betsson can be lightning fast with twists and turns but always FUN! Then again, what else would you expect from a business 75% millennial and 1700 strong, spread across 7 offices with 900 based out of our Malta HQ alone! We recognise it may not be for the faint-hearted, but if you’re a go-getter, initiator and adrenaline junkie, always striving to push the boundaries and challenge yourself, then you’ll fit right in.

Challenge accepted?

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